Europe’s Stalled Breakup: The Future of Google Adtech

Is Google’s ad tech empire too powerful to regulate—or just powerful enough to break up?

In this wide-ranging interview, Javier Espinoza (Europe Executive Editor at The Capitol Forum) speaks with Damien Geradin, one of the lead lawyers behind the EC’s ad tech antitrust case against Google. They discuss:

• How the case began with a single publisher complaint
• Why self-preferencing across the ad tech stack is a competition issue
• The failure of behavioral remedies in France
• The political and legal implications of structural separation
• What the U.S. DOJ case means for Europe’s timing
• Whether the DMA is delivering on its promises

This conversation is essential viewing for anyone following Big Tech regulation, EU competition law, and digital market enforcement.